The product highlights the natural vibrant colors derived from herbs and fruits without food coloring. There are 8 varieties in the lineup, differentiated visually by the tea’s natural color itself as captured in the packaging. I created a universal label design that can be used for all varieties.
The labels are designed to allow handwritten checks for tea types and include space for the product name after ordering, enhancing a personalized customer experience to make them feel special.
About MORN
MORN is a brand of flavored Japanese tea, blending herbs and fruits with traditional Japanese tea. With the theme “IPPUKU for clearing your mind,” we design the time-honored tea culture for the modern age.





