Willie’s Supreme Cacao

Admin

Global


Another great packaging designed by Taxi Studio. It is the winner of six design awards including Cannes Design.

Willie’s 100% Chefs’ Cacao Bar needed a little sweetening. We tidied up the typography, introduced a Supreme brand identity and added the strapline ‘Grate in food. Great on food’ to communicate the product’s purpose.
Sales have increased significantly since the redesign; so has our award count.


WILLIE’S SUPREME CACAO
WILLIE’S SUPREME CACAO