Revertis is a new established company situated in a small region Valtellina in the northern part of Italy. It is a small traditional place, which still maintains its values. The inspiration for this project came from vintage medicine bottle. In my design I tried to reflect the traditional values that are important for the region but adapt them for the modern market and the people who live
their as well as the visitors who come to experience the traditions and customs of the place.
The company specializes in micro – brewery what means high quality and “boutique” production aimed at consumers who are prepared to pay money for it. The brand is new and has to establish itself in the market so I created strong and recognizable visual language. Every type of beer is color and layout differentiated but even so is still recognizable as part of one system due to coherent use of traditional typography.