Avura Craft Beer

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Creative Agency: HeadMade Design & Co
Project Type: Produced, Commercial Work
Client: Avura
Location: Joinville, Brazil
Packaging Contents: Beer
Packaging Substrate / Materials: Metalized BOPP
Printing Process: Flexography

The artisanal beer developed by Avura – Minas Gerais – received new look through the brand and label developed.

With clean and casual concept, the label features special knife and vivid colors, which attract the attention of the consumer.

The brand, with rustic typography and having the mountain range as a symbol, refer to the geography and regional aspects from where the product is .