Arrierito 1920 (Concept)


Creative & photos: Hugo Zapata
Illustrations: Eloy Dominguez
Project Type: Concept
Location: Seville, Spain
Packaging Contents: Chocolate
Packaging Substrate / Materials: Paper, wood
Printing Process: Foil stamping

Since ancient times the search for the original chocolate formula has been an adventure. Arrierito gathers all that essence of the first Spanish colonizers with a romantic history that was developed in Seville, main port of the Indies. Innovative channel of new products towards Europe.

What’s Unique?
A very delicate design. Applying dies and special papers together with metallic prints that remember the union of “EL DORADO” with the first chocolatiers.