Designer: Rachel Buchanan
Project Type: Student Project
School: University of Leeds
Course: Graphic and Communication Design
Location: Leeds, UK
Packaging Contents: Tea
Packaging Substrate / Materials: Aluminium Can
Printing Process: Digital Print
People see tea as a traditional British pastime associated with cake, floral teacups and curly spoons. Nitro Brew Co. reinvents the perceptions of tea drinking and make it a refreshment that is modern and exciting. Nitro Brew Co. is a brewery that creates nitrogen infused tea, with three innovative flavours inspired by herbal and botanical ingredients. The brand creates a new tea drinking experience by stocking the tea in kegs so they can be put on tap in bars as an alcoholic alternative, or in cans for on the move.
It is a new tea drinking experience, and adding nitrogen to the brewing process changes the way we think about tea.