Designer: Peltan-Brosz Roland
Project Type: Produced, Commercial Work
Client: Age D’or
Location: Abu Dhabi, Emirates
Packaging Contents: Cosmetics
Packaging Substrate / Materials: Paper, Cardboard, Glass bottle
Printing Process: Hot foil, Offset
In 2016 European experts and investors from Dubai decided to join their forces to create something new on the cosmetics market. Based on recent researches, these investors believed that there is significant business potential in launching a new cosmetics startup. Their highest purpose was to create a high quality luxury product line, that’s how Luxgoldcare by Age D’or was born. The production uses the best available sources: the ingredients are made in Paris, the basic materials come from 8 different countries, the packaging material from New York and the production takes place in the United Kingdom. Quality is what defines the Luxgoldcare by Age d’or product family: the expertise of the cosmetics professionals and outstanding quality of materials.
The flagship product of Luxgoldcare by Âge D’or is Skin Perfector Cream. The cream is made of natural ingredients, for example 24 carat gold, hyaluron acid, Pentapeptide 3 and Evodia Rutaecarpa Fruit Extract which all have a strong and scientifically proven anti aging power. One of the ingredients, the Exopolis Saccharide (EPS) creates a visible tightening effect in just 15 minutes. The active complex formula of the cream helps the skin become more radiant, smooth and energetic.
The branding focused on the imagery of projected sunlight: the logo is inspired by the sunbeam reflected through a prism also the bottles and boxes are shot in a milieu of Mediterranean light.