B-Losson Beer

Design: Icaro
Project Type: Produced, Commercial Work
Client: B-Lossom Brewery
Location: Guadalajara, Jalisco, México
Packaging Contents: Pale Ale, Blonde Ale and Porter beer
Packaging Substrate / Materials: Glass bottle
Printing Process: Flexography

Label design for this new beer brand B-Lossom. Located in San José del CAbo, Baja California. They’re entering the market with 3 beer styles (porter, pale ale and blonde ale) Each one with a unique color palette, and reinterpreted classic style. The logo was already given, so the task was to design a label accordingly to its style and shapes. The handcrafted beer is a growing market here in Mexico, son the desigh ought to be outstanding enough to compete and catch the eye of the consumers. Mexicans are not afraid of color so we use it boldly and with out restraints, but trying to keep it clean and stylish.