Design: Aishwarya chari
Project Type: Student Project
School: MIT Institute of Design
Tutor: Rajendra Thakre
Packaging Contents: Compressed juice
Packaging Substrate / Materials: Recycled cardboard, plastic
Printing Process: Digital printing
Antidote does more than just stopping the hangover. It consists of chicory root extract which aids not only the digestion but also has properties that support the liver. orange and citrus extracts that help your body replace antioxidants and prevent migraines. All this calculated and combined with natural juices of honey, mint, and apple cider vinegar along with the most effective herbs and ingredients. Might as well make an anti-hangover cocktail by adding antidote in your drink. Keep the party going with a protected liver and no trace of a hangover the day after.
The shape of the container was inspired by capsules while keeping in mind the buyer’s state of mind. The idea was to create an illusion of a capsule with a mini bottle inside container all raw ingredients calculated and combined together just right to party without any fuss about the hangover.