Visual and UI Designer: Fabrizio Garda and Isabela Freire
Location: Italy
Project Type: Produced
Client: Arduino
Product Launch Location: Global
Packaging Contents: Electronics
Packaging Substrate / Materials: Cardboard
Printing Process: Offset Printing, UV coating, Embossing

Arduino is an open-source electronics platform based on easy-to-use hardware and software. Arduino has drawn on its experience in frictionless design to enable enterprises to quickly and securely connect remote sensors to business logic within one simple IoT application development platform. That’s when a new sub-brand was born.

No matter how big or small a business is, Arduino Pro is here to support professionals pushing for change. This new brand branch offers business-oriented solutions and products and has its own visual language.

What’s Unique?
Arduino Pro introduces a dark mode to the Arduino® packaging world. It brings new visual and tactile experiences with the use of fine finishing effects, such as embossing and UV coating on the top. When the box is opened, it reveals the Electric Lime inside, where the board is safely secured. The Pantone shade and color name were custom-made.