Agency: Studio Fond
Photography: Riccardo Gasperoni
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Oil
Packaging Substrate / Materials: Glass bottle and Cardboard box
Printing Process: Screen printing, Foil stamping
Primo and Secondo are extra virgin olive oil obtained exclusively from high quality Apulian olive varieties that are harvested at the right moment of ripeness and processed with cold extraction methods.
The elegant packaging is designed to be given as a gift and to decorate the table. It is a perfect gastronomic gift made in Italy.
The shape of the bootle is unique and distintive, the design is minimal but precious thanks to the gold foil. The I of prImo symbolizes the olive trunk and the O of secOndo symbolizes the olive.