World’s Postals: Fantail

Agency: Spasm Studio
Creative: Natasha
Location: New Zealand
Project Type: Concept
Packaging Contents: Wine
Packaging Substrate / Materials: Glass
Printing Process: Digital

Postal from Aotearoa – Fantail / Pīwakawaka

Today’s postal is from Aotearoa – New Zealand, with one of the native bird Fantail. Living in New Zealand makes you love outdoors, taking inspiration from native fauna, this project was born. There so many things that can be featured from New Zealand, that this become a project of postal series from down under, and expanding to other countries, where I’ve got very strong emotional connection.

About Fantail: Is well known for its friendly ‘cheet cheet’ call and energetic flying antics, and particularly because it often approaches within a metre or two of people. Fantail is one of the most common and widely distributed native birds on the New Zealand mainland,

“In Māori mythology, the fantail was responsible for the presence of death in the world. Maui, thinking he could eradicate death by successfully passing through the goddess of death, Hine-nui-te-po, tried to enter the goddess’s sleeping body through the pathway of birth. The fantail, warned by Maui to be quiet, began laughing and woke Hine-nuite-po, who was so angry that she promptly killed Maui”.