Creation of a new line of pastry products focused on Latin desserts. A sophisticated, modern and gourmet design for its sale in supermarkets. Cono Sur is the name given to the most southern area of the American continent which, like a large peninsula, defines all the countries to its south. The desserts of this brand all have a Latin background so we were inspired by elements such as cartography, latitude, origin and history of each dessert to develop this line.