Unleashed Brewing Co. was bred from a love of dogs, craft beer, and adventure. They are British Columbia’s first official Dog Friendly Brewery, with pups now allowed on their patio and inside their taproom in Kelowna, BC, Canada.
Unleashed wanted to lean into its brand identity more and bring out its mischievous, wild, adventurous, and fun-loving approach to business and brewing. We wanted to give each product its own big personality and focused on exaggerating the quirky expressions dogs make. If ever there was an animal known for unbridled enthusiasm and a face-first approach to life, it’s the canine. Each can features the Unleashed logo hidden in the scene to playfully tie back into the branding.