STAG + SEER
Branding / Brand Strategy / Visual Identity / Web Design / Photography
Stag & Seer, through their meticulously handcrafted range of organic and sustainably wild skincare products, offer a bridge between tradition and modernity, inviting users to embark on a journey of healing and well-being.
Repositioning Stag & Seer from a niche witchcraft brand to a serious wellness contender presented a significant challenge and required a complete brand overhaul, from their tone of voice, strap lines and campaigns to packaging design, print and web design.
The brand’s identity is rich in history, drawing inspiration from ancestral wisdom, druids, and their ancient practices. We crafted a suite of visual elements, intertwining runes and symbology with geometric storytelling, to present a captivating visual universe that connects the past and the present.
In the competitive landscape of the wellness category, we successfully crafted an identity that stays true to its roots while embracing evolution. The brand not only inspires healing and well-being but also fosters a sense of connection to the earth and its timeless wisdom. Stag & Seer stands as a testament to the power of tradition, innovation, and the enduring beauty of nature.