MONO is a Foodtech Startup that aims to revive the traditional hamburger that swept New York in the 50s but with a renewed twist. Our goal was to create a timeless and memorable brand, drawing inspiration from the coolest thing we know—music, particularly the iconic sounds of the 70s and 80s.

We focused particularly on the creation of the burger box, aiming to give special importance to this element of the packaging by designing a box that resembles cosmetics more than food. We aimed to capture the essence of the brand in every corporate element. As we want the brand to evolve, we are continually working on its development.

The result is a fresh and provocative brand that resonates with our target audience. It fits right in whether it’s a casual gathering of friends on the street, at a skate park, or at a glamorous party.

Client: MONO

Location: Spain
Project Type: Produced
Photo: Gorka Sanz + Alabama Studios
Product Launch Location: Spain
Packaging Contents: Burger
Packaging Substrate / Materials: Paper & Cardboard
Printing Process: Digital Printing