Art Narty Festival

Packaging design for games and color boxes related to festival

Art Narty Festival is a festival aimed at discovering the artistic talents of children in Nubia. The goal of the campaign is to promote the festival to children and attract them to its various activities, as well as to work towards expanding its reach to most governorates in Egypt. It focuses on developing children’s skills, broadening their horizons, fostering the spirit of art, and instilling its principles in our children. Additionally, the festival strengthens the connection between the child and the Nubian region.

The festival includes a variety of activities such as painting, coloring, pottery making, jewelry crafting, dancing, drumming, and sports. This is clearly reflected in the festival’s visual identity.

This project is my graduation project at the Faculty of Applied Arts, Advertising Department. It is a complete visual identity for the festival, including the logo, posters, social media designs, packaging for the game, and the game contents.

The game consists of accessory cards that allow the user to design accessories and jewelry. There are also other cards to complete the designs using a set of colors. The color box has been designed in an attractive way. Additionally, the project includes outdoor advertisements and a website for the festival.