BOPP Bag design

The packaging design of “शुद्ध ATTA” incorporates a clean, organic, and premium aesthetic with the following design elements:

1. Color Scheme: The packaging primarily features beige, white, and brown tones, creating a warm and earthy look that reflects the natural and organic nature of the product. The gradient background and subtle patterns add depth and sophistication.
2. Typography: The brand name “शुद्ध ATTA” is in a bold, traditional Devanagari font, emphasizing authenticity and Indian cultural roots. The word “ATTA” is in uppercase, simple, and modern, ensuring readability. Supporting text such as “100% Atta | 0% Maida” and “Chakki Fresh” is written in a combination of sans-serif and cursive fonts, balancing clarity with a touch of elegance.
3. Graphic Elements: Wheat Illustrations: A prominent visual element at the top, symbolizing purity and freshness. The wheat stalks in a monochromatic golden tone create a refined and natural look. Zigzag Border: A white, zigzag-edged section at the bottom separates key product information, resembling traditional flour sacks and adding a rustic touch.Subtle Textured Background: The lower half of the packaging has a light grainy pattern, subtly reinforcing the idea of natural wheat flour.
4. Layout and Structure: The packaging follows a structured and balanced composition, with the brand name centered and prominent. Product benefits (“100% Atta | 0% Maida”) are highlighted clearly, ensuring instant recognition of key selling points. The manufacturer’s details are placed at the bottom in a smaller but readable font, maintaining a clean hierarchy of information.