Lezoey Cosmetics is a cosmetic brand offerings natural hair care and skin care products. However, it was just like any other random brand.Being in an industry with such a fierce competition, they needed to break the clutter, grab the ideal customer’s attention and show them why their product is the one they need.
Before.
Just a regular cosmetic brand.
After.
A cosmetic brand that cares and values its customers.
A natural brand that cares.
Cosmetics brands are all about style. But we wanted to go beyond style and communicate emotions. So we set their mission to portray it as a brand that values and cares for its customers.
Unique packaging to stand out, clear communication of the mission of the brand and a brand identitiy that strikes the chord of the customers helped the brand in this cutthroat competition.
We all deserve a little care.
Lezoey Cosmetics now stands for a cosmetic brand that’s natural and care for its customers. And why not? We all deserve a little care.