Koukou Miao｜Glutious Peanut Series Packaging

Project: Koukou Miao / Glutious Peanut Series Packaging
Services: Packaging Design
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Eye-catching visual elements make it easier for the product to stand out among many products, and clearly “tell” consumers that I am here on the shelf.

In the packaging design of the Kou Kou Miao Gluttonous Peanut series, we hope to capture consumers’ vision in a short time with the appetizing and distinctive packaging layout. At the same time, the word “crisp” is extracted to create a super symbol to further enhance the guidance of consumers’ minds and the communication of product features.

In the product display, 3D rendering is used to display the products three-dimensionally. The strong contrast between stacked food and individually enlarged product close-ups stimulates consumers’ imagination of delicious food. The unified shading elements form a series of memories. The product name area adopts the form of a label to enhance the product display. The layered sense of the overall packaging enhances the degree of escape in the complex terminal environment.

Bag type: stand-up bag
Material: aluminum film
Technology: full-page pad printing, partial matting, partial gold printing