Andrew Higareda has been serving as Sales Representative and Director of Spirits and Wines projects at Helix® since mid-2018. In this role, he leads client communication and oversees all internal processes essential to project execution, ensuring seamless coordination and collaboration.
Throughout his tenure, Andrew has managed an impressive portfolio of brands, including Oliver Dominican Republic , Tequila Don Nacho, Dialce, CCN, Tequila Don Ramón, IMAG Organics, Grupo Alzaterra, Tequila Viva México, Mezcal Fumo, Altos Spirits,Casa Loy, Cascabel Tequila, Constellation Drinks, Destilería Santa Lucía, Campo Azul, Tequila Cazcabel, Casa Misión, La Umbela, Vinos y Licores La Playa, Siete Machos, Siete Huellas, Villa y Zapata, Casa Camarena, among others.
Currently pursuing a bachelor’s degree in Marketing at ITESO, Andrew has also gained valuable experience in digital communication, branding, and marketing through his roles as an Account Executive and Project Manager.more..