Fu Man Zhong Qiu Handmade Mooncake Gift Box

Handmade Mooncake Gift Box Design Proposal

「Fu Man Zhong Qiu」Mooncake Gift Box

The“Fortune in Mid-Autumn” Limited Edition Mooncake Gift Box is a collaboration between East Meets West and intangible cultural heritage inheritor, Ma Guanjun. This collection revolves around the themes of “the blessing of the full moon” and “the essence of reunion.”Incorporating iconic elements such as Da Afu (In Wuxi, China, people believe Da Afu brings good fortune and happiness), calligraphy, and the qilin, we aim to make each gift an edible work of art.

The history of Wuxi Da A Fu can be traced back to the middle of the Qing Dynasty. It is one of the representative works of Huishan clay figurines in Wuxi, Jiangsu province. Da A Fu has a cute shape and is regarded as a mascot that can ward off evil and bring blessings. People believe that it can bring good luck and happiness. Therefore, in Wuxi area, Da A Fu clay sculptures are often placed at home as decorations or given to relatives and friends in order to pray for good luck, peace and happiness.

Shuwei, Qi, the leader of the magpie, specially introduced that “Da A Fu originated from the folk. I liked it very much when I saw it for the first time. The development of clay sculpture also has a process from rough and primitive to realistic and delicate. This time, I incorporated plum, orchid, bamboo and chrysanthemum elements into the four Da A Fu shapes respectively, but the shape lines are still concise, finding a balance between elegance and vulgarity. The fortune cakes born under the strong conflict are more in line with my aesthetic standards. ”