Sweet Meat Jerky

Agency: The 6th, Italy
Creative directors: Emanuele Basso & Elena Carella
Graphic designer Emanuele Basso
Project Type: Produced, Commercial Work
Client: Sweet Meat Jerky, USA
Packaging Contents: Jerky
Packaging Materials: Plastic bag

Sweet Meat Jerky is a 100% organic jerky brand. Proudly organic and proudly from Nashville, Tennessee. The goal was to create a fresh, fully illustrated, storytelling and eye-catching packaging for the complete line of products.

What’s Unique?
Many details of the story of this product deserved to be told, so we dedicated an illustration to everyone of them, creating a sort of colored and funny infographics about Sweet Meat Jerky.