Creative Agency: noon design+branding
Creative Director: Stelios Pseftogas
Photographer: Iraklis Soliopoulos
Project Type: Produced, Commercial Work
Location: Thessaloniki. Greece
Packaging Contents: Wine
Packaging Materials: paper
Noon design+branding redesigned a trilogy of wines that are produced in Lefkada, a cosmopolitan island in the Ioanian Sea, close to Odyssea’s Ithaka and known from the Homeric epics as Nirikos.
Τhe third wine group of the Vertzamo trilogy consists of the white and red Lefkadios wines, produced by the local varieties Vardea & Vertzami. The name derives from the name of the brother of Queen Penelope of Ithaca, Lefkadios. Lefkada, the island, was also named after him. The illustration on the wine label depicts an ancient loom, and is inspired by the visual decoration of an ancient vase that was used for wine transportation.