Tattoo Drink RTD

Creative Agency: Repub1ica Branding
Project Type: Produced, Commercial Work
Client: Licorera del sur
Location: Irapuato, Guanajuato México
Packaging Contents: Mezcal, Whisky, vodka mix
Packaging Substrate / Materials: Aluminium can
Printing Process: Flexography

Tattoo Drink is a premium quality product among the RTD category. We created designs that convey a young, liberating, and authentic personality, while also preserving the individual identity of each mix.

The unique concept of Tattoo is brought to life in the designs we crafted for each mix, each one with its own personality as different as the spirit they contain: Mezcal, Whiskey, and Vodka.

The final result is a product that stands out on store-shelves because of its authentic and outstanding design, inviting the consumer to want to try the product.

Our design was honored with the prestigious a! Diseño award in 2014.