WALDI – perfectly shaped poop

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Design: TIBOR+
Designer: Tibor Hegedues
Copywriter: Harmen Biró
Consulting: Shane Costello
Project Type: Concept
Location: Hamburg, Germany
Packaging Contents: Dog food
Packaging Substrate / Materials: Aluminium, Paper

WALDI – Doggos Love Our Gourmet Dinners
Even if our four-legged friends like to get up to mischief and cause chaos, we know that we couldn’t live without them. Here at WALDI we understand the antics of our furry friends only too well and that’s why we wanted to do something special for them. We’ve created a selection of gourmet dog foods that’ll have every good girl and boy drooling with pleasure. 70% Organic meat enriched with delicious, vitamin-rich vegetables and cereals to ensure well-being, natural buoyancy, a shiny coat and – great when you’re out walking your dog – perfectly shaped poop.

What’s Unique?
Each variety is adorned with a typical dog owner quote, e.g. „He just wants to say hi!“, „It‘s OK! He’s friendly.“ or “He‘s Fluffy, Not Fat!”