Founded in 2006, Thuoc Viet is a subsidiary of Hanoi Commercial Pharmaceutical Joint Stock Company, currently operating in the field of distribution and trading of drugs stemming from numbers of domestic and international brands. With the core value of safety – prestige – honesty, Thuoc Viet always introduces genuine and high-quality products to the market.
Accompanying Thuoc Viet in many projects, BZC Market undertook the packaging design of Men Booster coffee – one of the brand’s most outstanding products. Men Booster is developed as a standalone paper box and convenient bag format. The main color palette of the packaging is red, brown, and white which is a mixture of colors associated with the coffee.
In addition, Men Booster’s packaging design emphasizes the elements of elegance, minimalism, and authenticity. Using images of a hot coffee cup with coffee beans and detailed graphics that simulate smoke, Men Booster’s packaging is effective in terms of visual impression.