Mohsen Koofiani

Shiraz, Fars Province, Iran

The design shows the relationship between humans and cows in a straightforward way. As can be seen in the illustration, this connection is very deep and represents the peace and reunion of humanity with nature. The choice of pure colors and simple designs with minimal details on the white background emphasizes the purity of this relationship. In each package, this connection is defined in a way that is completely understandable in the viewer’s mind. The visual communication is done in a way that simply shows the health of the product taken from the cattle and also refers to love.


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