HOLMES Burger

HOLMES burgers

is an Egyptian burger chain, founded in 2015. Reflecting true happiness by always considering customer satisfaction and sharing all the special moments with their audiences.

Our Challenge:

Character Design
The main goal was to come up with illustrated characters that match the brand identity and to be used in-store and through various social media channels. So we’ve created two cool, catchy, and representable characters (Boy and Girl) expressing joy and happiness and matching the brand identity and slogan “Creating Happiness”.

Packaging illustration 
When it comes to kids’ meal packages, they have to be funny, catchy, and appealing, so we’ve created an illustrated character representing joy, besides using some elements from the brand identity.