CACAO Collective – Vital Blend Packaging & Branding

CACAO Collective – Vital Blend Packaging & Branding
https://www.cacaocollective.com.au/

Tagline: Calm. Rest. Relax. Unwind.

Step into the luxurious world of CACAO Collective, a premium food brand that elevates well-being through carefully crafted products. This project showcases sophisticated packaging design for their signature product line, Vital Blend, featuring two variants: REST and RISE. The designs combine functionality with elegance, perfectly embodying the brand’s ethos of wellness and indulgence.

🔸 Design Highlights: Box Design: A clean, minimalist structure with soft, earthy tones that echo natural cacao’s richness and warmth.Subtle gold accents paired with calming hues for REST and energizing tones for RISE to visually differentiate the variants.Clear, modern typography to highlight the product’s purpose and tagline, emphasizing relaxation and rejuvenation.Stick Design: Compact and travel-friendly stick designs with vibrant colors matching their respective product mood—calm blues and purples for REST, energetic oranges and yellows for RISE.Balanced layout for branding, product information, and visual appeal.Jar Design: A premium, transparent jar to showcase the natural beauty of the product inside.Elegant labels featuring botanical illustrations that connect the product to its natural origins. Matte finishes with embossed elements for a luxurious tactile experience.3D Mockups: High-quality mockups display the packaging from multiple perspectives, perfect for both e-commerce and retail. Lifestyle imagery showcasing the products in serene, relaxing settings to connect with the brand’s tagline.

🔸 Why This Project Stands Out:
The CACAO Collective Vital Blend design elevates the packaging experience to reflect the premium quality of the product. Every detail, from calming tones to uplifting accents, has been meticulously crafted to resonate with consumers seeking a blend of luxury and wellness.