Observe Branding


Santa Cannabis is the leading Brazilian company in the manufacture of medicinal cannabis, currently serving more than 5,000 patients.

We were hired to carry out the rebranding project, creating a new positioning that places the brand in a leading position within this young and important market.

The packaging design takes into account a series of particularities and requirements from regulatory agencies, but at the same time presents patients with a medicine with a clean design and with all essential information clearly visible.

Project by @observe.branding.

Gustavo Arbulu
Isa Ribeiro
Eugene Kapritchkoff