Good ideas need good fuel

Good ideas need good fuel. 

To make 2025 full of good ideas, we at Luna \TBWA have stocked up good fuel! Because we’re made of the right dough for good ideas and driven by our love of pasta, this gluten treat has become the centerpiece of our New Year’s gifts.

Our employees and business partners received gifts that included a custom-made pasta box, a cloth (because good ideas are usually a bit messy) in agency colors, and a piece of Parmesan cheese to make each pasta perfetto!

At the same time, we launched a pasta recipe collection to which every employee contributed. As a surprise, everyone received a pasta box with their own recipe printed on it.

Pasta la vista 2024!

Project Managers: Petra Noterzberg, Zala Veselič
Creative Director: Medeja Kraševec Žnidarec
Art Director: Miha Avsenik
Copywriter: Patricija Štangelj
Photographer: Matic Povše