Client – Wiish Genève
Project – Packaging artisan candles
Project Overview – Wiish is a Geneva-based boutique that needed an eye-catching set of packaging and label designs for a new range of candles. We created a bespoke set of four patterns and designs on the theme of eyes with a nod to 1960s psychedelia, complete with 3D-rendered visuals.
Scope of work – Packaging, pattern design, illustration, 3D renders
Curator’s Insight: The packaging and label designs for Wiish’s new range of candles are a striking example of how to combine retro and modern elements in a harmonious way. The eye motif is a clever choice that conveys both the idea of wishful thinking and the sensory appeal of the candles. The patterns and colors are inspired by 1960s psychedelia, but with a fresh and contemporary twist that avoids clichés. The 3D renders are realistic and detailed, showing off the quality and craftsmanship of the products. The overall result is a set of packaging and label designs that stand out from the crowd and attract attention. Wiish has successfully created a unique and memorable brand identity for its new range of candles.