Glow Beauty Fuel Chocolate Bar

Design: Zimeng Wang
Location: United States
Project Type: Produced
Client: Glow Beauty Fuel
Product Launch Location: United States

Glow Beauty Fuel is a premium collagen protein chocolate bar brand founded by two women. It is the first bar with 4 clinically proven beauty supplements: Collagen Peptides, Hyaluronic Acid, Hibiscus Flower Extract, Vitamin C.

I created the logo by using the 70s style-inspired font, to fit the brand style. For the packaging, I created the rainbow on the pink base. The circle and the edge are metallic, give the packaging a higher-end level feels.