Halloween Spirits: AI-Generated Whiskey and Vodka

Halloween Spirits is a packaging concept for whiskey and vodka. I used generative AI to explore how familiar Halloween motifs, including pumpkins, ghosts and witches, could shape a bottle and its graphics. I selected and refined the variations that worked as a pair while giving each spirit its own character.

The images are concept visualisations. The project also explores how the artwork could be used on merchandise.