Sweethaya Natural Juice (Concept)

Derrick Lin


Creative Agency: Zentra Agencia Creativa
Creative Director Alexander Castro
Designer Diego Rivera
Project Type: Concept
Location: Lima, Peru
Packaging Contents: Juice
Packaging Materials: Glass

SWEETHAYA is a 100 % natural and nutritious drink produced with Peruvian ingredients such as dragon fruit and passion fruit . Its exquisite taste and vitamins make it a perfect product for the whole family ; parents and children will enjoy it. We invite you to enjoy this perfect combination.

Our main task was to highlight that the product is 100 % natural , with excellent flavor and many vitamins . We started with the creation of the logo using a fun and eye-catching typography. The label on the bottle to highlight the focus on fruits and excellent combination .