Agency: Widarto Impact
Director of Brand Strategy & Design: Eko Widarto
Startup Strategic Consultants: Yuvgo O’Briens
Project Type: Concept
Packaging Contents: Coffee
Packaging Substrate / Materials: Pouch Packaging Bag
Printing Process: Digital Printing
Bear Break is our second business concept after Matcha O. If Matcha O focuses on Matcha Green Tea Business, Bear Break combines coffee, tea, and something that relaxes you. We designed the Bear Break in such a way from ideas, strategies, positioning, and all strategic things that can support the success of Bear Break. For coffee, Bear Break specifically raises the uniqueness of Indonesian coffee.
Developed and formulated by one of the best Baristas in Indonesia, resulting in a unique coffee flavor. To attract customers, we create an atmosphere and packaging design that shows the unique taste of coffee. We invite all of you as franchisees or investors into the BearBreak Coffee brand.