Project Type: Produced
Client: Philip Morris International Inc.
Product Launch Location: Poland
Packaging Contents: Advertising products
Packaging Substrate / Materials: Cardboard
Printing Process: Screen printing
In the design, we focused on a classic black print that perfectly fitted into the minimalist nature of ecological packaging. The background was filled with wavy lines, broken in the middle with a free space for an inscription. The font has also been kept in the standard style so that everything creates a harmonious whole.
However, the most important aspect of the new work was not designed, but ecological material. Cardboard has become our secret agent and will be recycled after use. Thanks to the cellulose recovery, the cardboard boxes will get a second life, and those who care about the environment will feel that they were not missed during the creation process.