CRAFTING A PREMIUM BRAND IDENTITY
To establish Tvishi Handmade as a premium brand, we adopted a minimalist approach. Our design process focused on creating a visually stunning and unique packaging design.
As a graphic design studio, we had the opportunity to work with Tvishi Handmade to help position them as a premium, nature-inspired brand.
- During our discovery phase, we identified that the uniqueness of their brand lies in their natural, high-quality ingredients. This insight became the foundation of our creative strategy.
- We adopted a minimalist visual approach that reflects purity and simplicity—values that align with the brand’s philosophy.
- Our design process involved creating hand-sketched, elegant illustrations that tell a story of nature, authenticity, and craftsmanship.
- These illustrations were thoughtfully integrated into unique packaging designs, making each product visually distinctive and emotionally engaging.
Behind the Process:
Visual Foundation:
We chose a white background to evoke a sense of luxury and elegance.
Unique Watercolor Touch:
To differentiate ourselves from other products, we incorporated watercolor illustrations, which add a handcrafted feel and uniqueness.
Color Strategy:
We opted for subtle colors for visuals and bold colors for text, ensuring better visibility and visual balance.
Consistent Illustrations:
All illustrations feature line drawings, which convey a rich, sophisticated aesthetic and maintain consistency across our products.
The Result:
Our thoughtful design approach has resulted in a distinctive and premium packaging design for Tvishi Handmade products.














