One of the product groups in the field of spicy FMCG products are sauces and food flavorings. The design of the advertising character of the brand, or mascot, has many capabilities during the launch of the brand and product promotion.

Advertising characters in BTL campaigns help advertising managers to implement creative and different ideas at a lower cost. Ghazal Oxin Mehrgan Company has been a B2B supplier of food marinades for other food industries for a long time and has chosen Fahar brand development studio to enter B2C.