Vegan Isles

Vegan Isles is a lemonade inspired by the Bahamas. We design under a clear and direct concept: “The freshness of an Island is under the leaves.”

Natural luxury stands for plain, natural elegance, uniqueness and environmental awareness. We transfer these ideas to the packaging of the bottle: with as few elements as possible but with a forceful and fresh personality.

Following the main concept, our packaging is carefully integrated into the natural landscape: the bottle has a tropical leaf-shaped label that guides you to where the information on the bottle is written with a traditional font and minimal design. The green leaf is incorporated into the lid of the same tone to achieve an effect of minimal elements.

To show the product, we decided to build very clean images full of lights and shadows to highlight the same design concept.

There are three different flavours that are only distinguished by their color, which indicates that it is not a quick purchase line, it is a product that requires a moment of your attention.

Nature is the New Luxury

Consumers are seeking more creativity, flexibility and variety in their diets by mixing up traditional with new flavours. Vegan Isles is a conceptual project reflecting current market trends.