TEANUM

A wine, its territory, its history

Teanum was born in San Paolo di Civitate on the remains of the Roman town hall of Teanum Apulum and it is precisely the history of the place that inspired the restyling of the entire pack system of the cellar.

The rebranding simplified the brand signs through the use of the ancient Trajan font, consistent with the renewed positioning. The engravings of the emperors’ half-busts become protagonists on the bottles and are enhanced through a play of different full and empty spaces according to each line of wines. The use of metal foils helps to give preciousness to the labels.