Extinto Café

Extinto Café is more than coffee; it’s a call to awaken the human spirit. Our goal was to create packaging that embodies Extinto’s ethos—encouraging people to look deeper into their choices and stay connected to their surroundings. With vibrant orange tones, bold visuals, and a raw design language, the packaging invites people to rise with purpose and appreciate the craft in every sip.

Rooted in Extinto’s mission to “awaken humanity” the design balances industrial aesthetics with a sense of closeness. Each element—color, typography, and illustration—was crafted to feel both personal and impactful. The bright orange symbolizes energy and urgency, a visual wake-up call aligning with the brand’s message.

We used various illustration styles and techniques to tell the story of each small-batch roast, highlighting the coffee’s unique origin and production process. This approach reinforces the small-batch nature of the brand, making each product feel like a distinct experience that brings consumers closer to the source.

What sets Extinto’s packaging apart is its duality: both industrial and intimate, bold yet inviting. Each package becomes a piece of art that connects consumers with the spirit of Colombian coffee, produced in Aratoca, Santander. The result is a brand experience that feels authentic and compelling—a reminder to stay present, engaged, and appreciative of every cup.