A personal project mainly for learning and practicing. AOHKAfilm – Created by using the creator’s name plus being deeply inspired by the world’s oldest and most famous manufacturer of film cameras – Eastman Kodak.​​​​​​​

With the desire to create something new mixed in is the author’s “ego” from the core values ​​of all things. The project chooses and exploits a masterpiece of the Photography industry – Film Rolls, but more specifically, creates a modern interface & is liberal in design for the product packaging publications.

Using the language of intertwining “lines” together creates a feeling of connection between different aspects of the subject, ensuring continuity & connection in the overall design. Make the viewer feel the subject’s guidance from the beginning to the end. In addition, interweaving is also considered a futuristic graphic element (Futurism) that creates an innovative look & connection between the old and the new.

Choose from 4 product lines – Film rolls corresponding to even number sequences (2, 4, 6, 8). Shown to correspond to 4 different parameters.This product line specifically uses 160 instead of 600 to create a distinct highlight for the entire 4-product system while still maintaining the seamlessness in the arrangement of elements.

*ISO information / Product name

200 / ELEGANCE – Elegant
400 / LULLABY – Smooth
160 / PASSION – Passionate
800 / SILKY – Gentle

Each product line will also be mixed with 4 different color tones (Green, Blue, Red & Yellow) respectively. This color is considered the decisive color of the film roll, also known as “color shading” in photography.