KRIKETZ is a compact, baseball-inspired key bag that combines convenience, style, and sustainability. Designed for an active lifestyle, it brings practicality and playfulness to everyday routines.

KRIKETZ isn’t just packaging—it’s a reusable accessory. Each protein cube is individually packed in sachets, stored within dice-shaped compartments inside the key bag. The packaging can be hooked onto bags or belt loops, making it easy to carry while reducing waste.

Inspired by the “Pocket Cricket” game, the dice-shaped sachets add a fun twist. Players can press and launch the dice like jumping crickets. The key bag also produces cricket-like sounds when carried, adding a unique charm to your movements.

The baseball-shaped packaging features a hoop design that can be repurposed as handles for DIY jump ropes (using rubber bands) or as small jumping hurdles. It’s both functional and fun, encouraging reuse in creative ways.

The wooden hanger board showcases the packaging as a collectible set with engraved visuals. It doubles as a functional organizer and a dice board for games, adding value even after the cubes are consumed.

The name KRIKETZ blends the English word “crickets” with the Malay word “kriket,” reflecting a mix of cultures and playful energy. The “Z” adds a sporty, dynamic vibe to the brand, aligning with its active and engaging concept.

KRIKETZ redefines packaging as a functional, reusable, and interactive experience while promoting sustainability and fun.

 

Adrian Wang

Credits:
Lecturer: Ms Low Poh Li
School:
Dasein Academy Of Art