Cinnamaniac (Cinnamon Roll Bakery)

Cinnamaniac is a small brand I discovered on Kickstarter. For a class project, I reimagined their packaging and logo with a focus on a playful mascot. The mascot became the centerpiece of the branding, leading the design of the packaging and serving as a potential character for future advertisements. To showcase the concept, I applied the mascot design across three different flavor packages, demonstrating its versatility and adaptability. It’s important to note that this was a personal academic project; the company did not commission or adapt my designs.