MUGuette coffee

MUGuette – French Roast Coffee Packaging

This project captures the essence of tradition and authenticity with a modern twist. MUGuette is a chic and playful French coffee brand, brought to life through its handcrafted, collage-style mascot—an artistic embodiment of French charm and energy. The packaging design emphasizes a crafted aesthetic, from the artisanal touch of the handwritten-style typography, evoking the warmth of personal care, to the logo that gracefully mimics the swirling steam of a freshly brewed cup of coffee. Every detail, from the vibrant visuals to the premium 100% Arabica French Roast inside, celebrates a rich heritage with a contemporary flair.