Soder Cola – 100daysoffictionalbrands

Between the panels of DC’s greatest sagas, nestled in the mundane moments heroes rarely acknowledge the familiar silhouette of Soder Cola.

For decades, this fictional fizz has quenched the thirsts of background characters, populated convenience store shelves, and illuminated Gotham’s skyline with electric billboards that pulse like heartbeats in the urban night. Always present. Never protagonist.

Until now.

My SVA branding 100 day project strips away the comic book periphery, extracting Soder from its two-dimensional origins and reimagining it with three-dimensional ambition. This isn’t just a rebrand—it’s resurrection, breathing commercial life into cultural vapor.

A sophisticated color palette of deep forest green and bright acid yellow, creating a striking contrast that feels both premium and playful.

The typography is elegant and refined with a subtle vintage quality – “Soder” appears in a bold, unique serif font with distinctive character shapes, while “Cola” is rendered in a more delicate italic serif that complements the primary wordmark.

Each can includes the subtle tagline “Sip responsibly. Superpowers not guaranteed.” – a clever nod to its comic book origins.

The packaging system includes individual cans in both colorways, multipacks, and shipping boxes, all unified by the consistent brand elements and color scheme.

This rebrand positions Soder Cola as an upscale, slightly irreverent alternative to traditional sodas – more craft beverage than mass-market refreshment. The design language suggests heritage and quality while maintaining a contemporary edge that would stand out in both our world and the DC Universe.

This is Soder unleashed, A brand system engineered for our world but carrying the DNA of another. Ready for limited-edition Justice League collaborations or Suicide Squad subversions. Designed to grace collector’s shelves and convenience store coolers with equal authority.

Because when worlds collide, even the background becomes foreground.

When dimensions merge, even fictional refreshment deserves authentic thirst.

Follow my 100-day exploration as I continue extracting fictional brands from their narrative confines, giving them the spotlight they deserve. @100daysoffictionalbrands

Where imagination becomes identity, one brand at a time.