O’SKAT

Design: Anna Kudashova
Location: Russia
Project Type: Student Project
Packaging Contents: Seafood
Packaging Substrate / Materials: Plastic, Aluminium
Printing Process: Digital printing

O’skat is a new brand manufacturer of seafood and canned fish.

My task is to develop a package design for a new brand of canned fish in the middle price segment. The packaging should reflect the freshness, convenience, availability, and high quality of the product – canned fish are affordable, and the quality is superior to many finished products, because they are useful for the human body. The goal of the new brand is to show that canned food is a part of modern food.