Designer: Konrad Sybilski
Project Type: Produced, Commercial Work
Client: Superfood Bakery
Location: Warsaw, Poland
Packaging Contents: Baking mixes
Packaging Substrate / Materials: Foil pouches
Printing Process: Digital printing
Finding food that is healthy and tastes good is hard. If it’s healthy then people say it tastes “interesting” and if it tastes good they call it a “treat”. We wanted to create a range of products that would make you feel good about yourself and warm on the inside because they are delicious! That’s why Superfood Bakery came up with the range of all-natural superfood baking mixes.
Packaging design is focused on clean, simple layout with splash of coulour and energetic, dynamic composition of product shot. An iconography is an important detail which fits to the logo and brand identity. The whole project is very optimistic & joyful just like the values of healthy and tasty food.